There are discounts, advertising allowances, rebates.
2.
The practice _ which involves the promotion of books, using money from publishers called cooperative advertising allowances _ has encouraged discounting and helped bigger bookstores draw customers.
3.
Prosecutors also complained that A & P refused to buy from food retailers that insisted on selling through brokers or refused to give A & P advertising allowances.
4.
Amazon started the program last June and then expanded its scope and prices in January, attracting money called " cooperative advertising allowances " from many major publishers including Random House, Simon & Schuster, HarperCollins, Warner Books and Penguin Putnam.
5.
Amazon started the program last June and then expanded its scope and prices in January, attracting money called " cooperative advertising allowances " from many major publishers including Random House, Simon & AMP; Schuster, HarperCollins, Warner Books and Penguin Putnam.
6.
To make it work, the Alliance agreed to two significant changes : the ticket price was raised to $ 45, equaling the top Off Broadway price, and the advertising allowance went up by $ 50, 000, so the whole production budget is now $ 750, 000.
7.
Amazon was able to drive a much better deal, receiving a price of about $ 14.13 a share and paying for much of that stock not in cash but in advertising allowances and an agreement in which it would not compete in certain areas with Ashford.
8.
Amazon was able to drive a much better deal, receiving a price of about $ 14 . 13 a share and paying for much of that stock not in cash but in advertising allowances and an agreement in which it would not compete in certain areas with Ashford.
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